Glenn Murray

Advertising and SEO Copywriter Glenn Murray (pictured) writes:  As soon as you register your domain name, submit it to Google! Even if you haven’t built your site, or written an copy, or even thought about your content, submit your domain name to Google. In fact, even if you haven’t fully articulated your business plan and marketing plan, submit your domain name to Google. Don’t wait! There are two reasons for this. Firstly, getting on the search engines has always taken a long time for a new site. Even assuming you do everything right, it takes months before your site is even indexed, and more months before it starts to rank well. As a rule of thumb, never expect to rank highly within 6 months of submitting your site to Google. The second reason is a recent phenomenon called ‘Google Sandbox’. Many SEO experts believe that Google &lsquo... (more)

Google Manipulates Search Results: A Boost for Small Business?

Advertising and SEO Copywriter Glenn Murray (pictured) writes: Google is trialing an 'enhancement' to the way it displays its results. Instead of showing the top ten results for the exact words you enter, in the trial Google suggests three related results that you might want to check out. Where does it display these suggestions? It shunts (or replaces) results 6, 7 and 8 !!! In this article, I refer to these results as 'intruders'. To see some 'intruder' results in action, search for "piggy bank". Results 6, 7 and 8 are actually 'intruder' results; they're the top three results fo... (more)